If you are a handyman, then you have probably heard of pay per click advertising and building your own website. But how do you create a handyman advertisement? There are many ways to reach the elderly. You can also use Google Local Services ads. Or you can pay per-click advertising. Here are some tips for getting started. You can bookmark this article for more information. Our other articles are available on online advertising.
Pay-per-click (PPC) advertising
You must employ the most efficient advertising strategies if you own a handyman company. PPC advertising will bring you targeted traffic. But people don't want pages upon pages of results. You can focus your keyword strategy on people who use the Internet search engine to find handyman service providers. PPL campaigns attract more traffic, which is more probable to convert.
Targeting the elderly
It's important to remember that the elderly may not necessarily require the same services as someone in their 20s when writing Handyman advertisements. An elderly person may need help with installing wall hangings, or a handicap ramp maintenance. Seniors are not your usual target audience. Use age-appropriate terminology when marketing to them.
Google Local Services Ads
If you run a handyman business, you may want to take advantage of Google's Local Services Ads. These ads connect businesses and customers in their local areas. They are completely free, and you pay only when the customer calls or messages. Your ads can be scheduled to run from Monday through Friday between 6 AM and 5 PM PT. You can also choose how long you want your ads to run. You can control how much time you spend on these ads.
Building a website
It is imperative to create an effective website for your handyman advertisement to attract customers. Millions of people use their smartphones to search for handymen, so it is imperative that you have a professional website to attract customers. A good website presents information about your services and service area clearly, and it tells a story about your business. You should include your email address and phone number so potential customers can reach you.
Social media:
As a handyman, you've probably heard about the benefits of advertising your services online. These services can include everything from junk removal to yard work to furniture assembly. There are many social media platforms that you can use to advertise services. A handyman advertisement posted on social media can bring in new clients and help grow your business. Here are some of top benefits of using Social Media to promote your handyman-service:
FAQ
Are handymen insured?
Yes! Yes. Many insurance companies cover liability claims that exceed $1 million for bodily injuries and property damage. This means that if something goes wrong during the course of the project, your insurance company will generally compensate you for the damages caused.
Is it better to pay a handyman on an hourly basis or per-project basis?
It comes down to personal preference. Some people prefer paying by the hour to know exactly how much their handyman charges. Some prefer to pay for each project, even though they may be doing multiple jobs at once. Both are fine.
What is the average time it takes to become a handyman.
Expert handyman takes years of hard work. It usually starts with helping friends and family and gradually expands into a full-time career.
As you progress, you will learn all the necessary skills.
Statistics
- According to the U.S. Bureau of Labor Statistics, in May 2020, there are 1,357,630 handymen employed in the U.S.. (angi.com)
- With a strong housing market, the handyman and general maintenance worker industry are expected to grow by nearly 10% in the next decade. (housecallpro.com)
- “Once the pandemic hit, that number fell to about 20%.” (inquirer.com)
- Another estimate was that the market in the United States was $126 billion and was increasing by about 4% annually. (en.wikipedia.org)
- More than 20% of homes in America have outdoor living spaces, including decks and patios. (mrhandyman.com)
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How To
How do I replace a damaged window?
One of the most popular home improvement projects is to replace broken windows. The task consists of repairing damage caused to the glass inside your house. Repair work in this instance should take no more than 30 minutes. You could end up causing more damage to your house if you don't know the best way to replace a damaged pane. This article offers some useful tips to replace a broken window.
First, take the old glasses out of their frames
To take out the old glass, first remove the screws that hold it in place. Next, remove the lock at the top of the lower section of your window frame. Next, pull the window up slightly so it's no longer attached to the sill plate (the metal bar below the floor). Next, remove any remaining screws using a pry instrument until they are loosen. Once the panes are removed, clean them thoroughly.
Next step: Clean the glass
Use a dry cloth or paper towel to wipe away any dirt from the surface of the glass. Use a spray bottle with water and alcohol to clean any debris that has gotten under the glass.
The third step is to reinstall the glass
Then, attach the window panes back into the frames. Begin by pressing down on the outermost pane's lower edge with a screwdriver. Gently push your pane back into its opening. Next, move on to the next pane and press it against the frame before attaching it. Continue inserting the panes till the window is complete. To seal the area where the panes meet, use a silicone caulk gun.
Fourth Step: Repair the area damaged
Before installing the new glass, make sure to inspect the area around any cracks. In the event that the hole is located near the corner of your window, place two small pieces on either side of it. These wooden blocks will strengthen the window while acting as spacers for the glass during expansion and contraction of the weatherproofing.
Fifth Step: Seal the repaired area
After the glass has had to be replaced, apply silicone caulking at the perimeter edges. This will create a strong seal between glass and surrounding wallboard. Silicone caulking is available at hardware stores as well as online. You should choose a color to match the wall paint.
Finally, let the caulking cure overnight. Once the caulking is fully set, don't disturb it. If you don't wait enough, the caulking could crack when you take it off.